10/22/16

Name for an innovative startup



Client: Wannawill Inventorium
Agency: Albert Dali
Logo designer: KA Shanmuga Vel
Logic behind the name: Wannawill is the bridge that links 'Wanna make it happen' to 'Will make it happen'. Wannawill is also a phonetic cousin of the Tamil word 'Vaanavil' which means Rainbow. Since the inventions at Wannawill will be spanning all categories, the rainbow allusion works well. Also, we handpicked the word 'Inventorium' to describe the business of the company.